1. Ego Surfing – Search for your name to see what information comes up.

• www.Pipl.com
• www.google.com
• Meta‐search engine (i.e., www.dogpile.com; www.Mamma.com; www.Metasearch.com)

2. Social Networking – Begin building online profiles using some of the following sites.

• www.Twitter.com
• www.LinkedIn.com
• www.Plaxo.com
• www.Facebook.com

3. Blogging – Consider starting a blog about your industry and how you participate in an innovative way.

• www.Blogger.com
• www.WordPress.com
• www.TypePad.com

4. Automated Research – Set your searches up to be delivered to your email inbox or set up an RSS reader for sites you frequently visit.

• Google Alerts (www.google.com/alerts)
• RSS Feed Aggregators (www.google.com/reader, www.bloglines.com, www.FeedReader.com)

Most people don’t land a great job or create a wonderful career by being open to anything, not at all. Instead, it is done by checking in with themselves about what they really want and going for it a hundred percent. This focus makes them more attractive candidates, too. Think about it as if you were the one hiring. You have two people to choose from. One lady has done a job for several years and is keeping her options open. The other lady is committed to being the very best at the job she knows she wants. Who would you be more likely to make an offer to?